Fresh Green is a Bordeaux-based company that explores and develops urban agriculture and indoor vertical farming solutions on two sites in the city of Bordeaux. It produces aromatic plants, micro-greens, edible and gourmet flowers and mushrooms. Freshly harvested produce is delivered daily to the general public and to restaurants, hotels, canteens and caterers. Fresh Green hopes to expand and franchise in other major French cities, and then internationally.

The artistic direction is reflected in the image treatment with grain and blur to create a system that hide and reveal the new products.

The intention to visually hide and reveal these new products to the consumer can be clearly seen in the poster campaign.

The brand being a service of uncommon products for the consumer needs a small book of different recipes every week. It presents the possible ways of using the ingredients.

The intention to visually hide and reveal these new products to the consumer can be clearly seen in the poster campaign.

The brand being a service of uncommon products for the consumer needs a small book of different recipes every week. It presents the possible ways of using the ingredients.

You can contact me when you want ;)

pablo.sanhueza.design@gmail.com ↗